Carol Fanagan joined RED C in June 2011, having spent 23 years as a market researcher with Millward Brown Lansdowne, during which time she was Managing Director of Millward Brown IMS, and Deputy Managing Director of the merged IMS and Lansdowne companies. Carol, a First Class Honours UCD Science graduate, started her career as a researcher with the Health Research Board.
As a dualist, Carol is experienced in qualitative and quantitative techniques and her experience and knowledge assures clients of the highest degree of understanding, knowledge and insight into their customers, their brands and their advertising. Carol has particular expertise in the telecommunications, finance, retail and FMCG sectors.
Carol is a former Board member of AIMRO (the Association of Irish Market Research Organisations) and a regular guest lecturer in the UCD Michael Smurfit Business School.